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Smart Casual with Style – Labels to Look for this Summer

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Whether dressing for a smart casual office, or heading out on a first date, dressing with style this season is a matter of knowing which brands to watch.

Antony Morato: Started in Italy in 2007, the Antony Mortao clothing line is known for stylish, high quality knitwear for the modern man. Knitwear doesnt have to mean granddad cardigans – Antony Morato specialises in designer fashion to fit the modern lifestyle. Crew neck sweaters, hooded knit jumpers and slouch neck knit jumpers can be teamed with designer jeans or slacks for an upscale casual look.

Claudio Lugli: Another Italian designer to watch, Claudio Lugli specialises in formal tailored shirts that can be dressed up or down. Great for a special occasion – an important date or dinner – Claudio Lugli shirts are made of high grade cotton blends, cut to fit and flatter.

Duck and Cover: Born in London in 1996, this designer brand takes its name from government advice issued in the 1950s as action against a nuclear attack. While the first ranges by Duck and Cover had a distinctly sporty casual edge, by 1999 this had developed into a full-fledged denim collection. Aiming to be contemporary yet timeless, Duck and Covers range comprises button through sweaters and checked cotton shirts that can be mixed and matched with jeans and slacks for smart casual style.

Lacoste: Perhaps best known for their iconic crocodile symbol, this French brand is renowned for designer polo shirts, but that is not the extent, or even the most interesting part, of their collection. Lacoste prides itself on cutting edge technologies and innovations, blended with top of the line design. While perhaps better known as a sporting brand, Lacoste at Stand-Out Net.com has a range of footwear – featuring leather driving shoes and brushed suede deck shoes that epitomise smart casual. For those in favour of a clean smart look, Lacoste footwear is a great brand to watch.

Farah Vintage: Started in Texas in the 1920s, Farah Vintage takes its inspiration from the rock and roll scene. Retaining a retro vibe, Farah Vintage is all about individual expression. Pieces such as the Aston Blazer are iconic without being ostentatious and can be teamed with either shirt or t shirt, depending on the level of dress appropriate. For men who aim for a vintage look, but who dont want to go too far out on a fashion limb, the Farah Vintage range is a perfect balance.

Jeffery West: If you want to step out with some celebrity endorsed style, you cant go far wrong with Jeffery West. Worn by the likes of David Beckham, Jeffery West is known for opulent design and high quality materials. On the smart side of casual, these designer shoes will bring class to any outfit.

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